Toda Embroidery has now become universally popular and recognized. Girls begin to assist their elders from a tender age, at first substituting for them in stitching a simple pattern, but slowly developing their skills so that, sooner or later, they will able to produce entire embroidery pieces on their own. The red-and-black colors embroidery work is executed on a white fabric base and also different types of products like Cushion cover, Key chain, Bangles, Hand bags, Purse, Mobile pouch, Pouch, Table cloth, Sofa cloth, Window screen cover, Wall hanging, Bottle pouch, Dinner mat. By making these items it takes more days to finish the embroidery work. For example their traditional dress Puthukuli to make embroidery designs it takes two months and also small items like purse, mobile cover it takes one week . The basic Toda embroidery technique involves counting the threads of the base, coarsely-woven, off-white material, and according to the required pattern, executing the necessary stitches. These Toda handicrafts are marketed at various centers, from the Toda Co-operative Centre in Ooty Town under the jurisdiction of the Tamil Nadu Handicrafts Board to the Self –Help Group.